iPadNERD

Apple could cut iPad Prices!

Posted in iPad, News by ipadnerd on February 8, 2010

Wow, we are over a month away from product launch and Apple Execs are already discussing price cuts! Analysts estimate the iPad has a 45%-55% profit margin built into the current pricing so there definitely should be some wiggle room. The iPadNerd’s guess is that it could play out like the iphone launch where Apple cut prices for the 8GB iPhone from $599 to $399. The first mover customers were given a $200 in-store credit.

According to The Wall Street Journal, company officials indicated they could become more aggressive in pricing the iPad if market demand is lower than expected.

“While it remains to be seen how much traction the iPad gets initially, management noted that it will remain nimble (pricing could change if the company is not attracting as many customers as anticipated),” wrote Credit Suisse analyst Bill Shope.

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